Keeping the Red Tractor promise: "Rain or shine"

The audit cycle for Red Tractor poultry schemes are changing to keep pace with consumer demand.

RAIN OR SHINE

Assessments of Red Tractor Poultry Scheme members are changing to ensure all members of the scheme receive at least two audits in a 24-month period, with at least one of those audits being a physical, on farm audit.

This change to the poultry audit cycle forms part of a drive by Red Tractor to balance practicalities of poultry assessments with the need to maintain the high levels of biosecurity in the industry.

Red Tractor carries out checks year-round, rain or shine.

That's the Red Tractor promise to consumers.

Consumers expect on-farm checks

This is why Red Tractor's consumer advertising campaign promises to consumers that our assessors carry out checks all year round, rain or shine.